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Sport and Program Event Management

Credits:
3

Students in this course will explore sporting and program event preparation and planning from inception to delivery. Students will develop a strong understanding of various event planning factors including:  the techniques for selecting and evaluating particular event sites, forecasting demand and supply in specific markets, using timelines and schedules, creating and managing event budgets, identifying types of sponsorships and funding, developing partnerships and volunteer staffing, addressing risk management issues and implementing rules and regulations, and conducting a post event analysis.